What’s Hot in Online Marketing Trends in 2024

This year holds so many opportunities for inbound marketing. The industry is set for high growth and projections to look high this year.  We have already started noticing that companies are now increasing their online marketing budgets and there is a clear marked positive shift in the ratio of online: traditional marketing spends. Online Marketing…

SEO for Long Tail Keywords

Optimizing you web pages for long tail keywords The long tail keywords are essential for the success of your online success. For any modern SEO campaign, it is very important to understand how long tail keywords function, how to research them, and how to optimize your website to get maximum benefit out of them. With long…

Why solely relying on Google Advertising or SEO for visitors is unhealthy!

Does your website traffic, and leads solely depends on ranking and advertising on Google?  Since more than a decade now, we have seen how Google has become one of the sole sources of traffic to websites. It has undoubtedly been a boon for billions of companies, firms and individuals from nowhere to become successful entrepreneurs…

Top questions to ask before hiring a SEO consultancy

Google releases almost 400+ small and big algorithm updates every year and search engine results for  the keyword of your choice are always fluctuating. Many a times you would have seen that they change on a day-to-day basis.  With search results contributing almost 80% (or more) of traffic on your website, you need to be…

How to migrate to a new domain name keeping SEO rankings intact?

 Moving from a domain to another, for an established site, and keeping your search results intact! There may be situations that call for a domain change for your already established website. One of the main purposes we have discovered is re-branding. There could be many reasons. But then, when you have already gained good positions in…

Facebook Graph Search & its impact on internet marketing

How Facebook’s new feature ‘Graph Search’ will impact online marketing! Facebook Graph Search is the new search engine embedded in Facebook itself. It let you search people, photos, things, interests and almost anything that interests you, which is present in the Facebook databases. The FB new search is very different from the Google search. It…

3 Most Important Factors for SEO of a new site, as per Google

Most Important Factors for SEO Every SEO Expert knows and agrees that incoming links form an important factor in optimizing a site as per Google algorithm.  Good natural links can get your website in top positions. As per Google’s Matt Cutts, ( as discussed in Google Webmasters Help Forums),  three main reasons why a new…